It was the cumshot heard ‘round the world! The internet has been blowing up over a recent Sprite ad that was banned for its orally offensive content. New York Press has the inside scoop, thanks to John Jones IV, 23, the ab-tastic young model whose bubbles were featured at the end of the commercial.
"The funny thing is, it's a spec commercial—it's not even real," he said today over the phone from his home in Williamsburg.
"I moved [to New York] to break into the music industry," said the classically trained musician and a producer of electronic R&B. Currently he DJs weekly at the Cock and Sugarland. "But anything that'll pay my bills, I go with," he said
Directed by Max Isaacson, a video "genius" who's done work for MTV and Greencard Pictures
The parties involved claim that they didn't necessarily intend for the spec commercial to actually air. "These kinds are really in-your-face," Jones said, explaining that risqué spec ads are usually created to catch the eyes of executives for exposure. “The controversy is it’s the fact that she’s a white girl blowing me and I’m black. That role reversal freaks people out.”
Jones is also a NYC nightlife fixture who goes by the name J4 and is often recognized thanks to his striking wigs and outfits—which sometimes feature a lot more cloth than the wardrobe he wears in the video.
(This post originally stated that Greencard Pictures produced the ad, which is false. Greencard Pictures is also not based in Brooklyn. See the full statement by the director here.)
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